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September 12, 2026

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The cover of the September 12, 2026 issue
WhosTiki/Who'Studios

The issue of September 12, 2026

Helmut Lang Fall/Winter 1998

Every question from this issue, with the answers, the hints and the reading behind them.

Play the September 12, 2026 issue

Round one — the runway

Helmut Lang · Fall/Winter 1998

Helmut Lang Fall/Winter 1998
Videofashion News Vol. 23#6 - Helmut Lang AW98

House: Helmut Lang · Designer: Helmut Lang · Season: Fall/Winter 1998

Helmut Lang Fall/Winter 1998 is famous for being the first show to be broadcast and livestreamed over the internet. This wasn't always the plan; however, Lang was originally planning to showcase the collection's 81 looks in a traditional capacity, but with the overencumbering hype of recently moving his headquarters from Europe to New York, Lang decided to take a leap of faith and do something new, moving the show online. Delivered through prerecorded livestream and CD-ROM, in what he considered a more accessible, modern, tech-forward presentation and approach to fashion, one could say, nearly 30 years later, that he might have been on to something.

Delivered on the internet and through CD-ROM
Delivered on the internet and through CD-ROM
The show was a major success and audiences and critics loved it.
The show was a major success and audiences and critics loved it.
the decision to go digital was made 4 weeks before the show.
the decision to go digital was made 4 weeks before the show.

Sources: Source 1

The questions

What London street is famous for its bespoke tailoring?

What London street is famous for its bespoke tailoring?
Courtesy GQ

Answer: Savile Row

Image of Andrew Ramroop, Master Tailor and owner of Maurice Sedwell on Savile Row.

Savile Row is a street in Mayfair, London, known for its traditional bespoke tailoring for men. A great place to get a suit!

The hints

  1. Not the Beatles album.
  2. One of these streets is known for its jewelry
  3. The Beatles played their final live show, on the rooftop of their Apple Corps offices in 1969 on this street.
  4. Blank, blank, blank your boat, gently down the stream.

Sources: Source 1

Which houses has John Galliano served as creative director for?

Which houses has John Galliano served as creative director for?
E Hamilton West/The Guardian

Answer: Givenchy, Christian Dior, Maison Margiela

Givenchy: 1995–1997.
Christian Dior: 1997–2011 (appointed 1996, took over fully by 1997).
Maison Margiela: 2014–2024 (appointed 2014, debuted January 2015).

The hints

  1. Two of them are owned by LVMH.
  2. There is only 1 incorrect answer, and their former creative director now works at Gucci.

Sources: Source 1

Which one of these pictures was taken by Juergen Teller?

Answer: Maria Bakalova

Option 1: Rafael Pavarotti
Shoot: "Lila Moss Goes Bold in '90s-Inspired Sportswear"
W Magazine, March 2021 · Model: Lila Moss

Option 2: Juergen Teller
Shoot: "Best Performances" issue
W Magazine, February 2021 · Model: Maria Bakalova

Option 3: Nick Knight
Shoot: "Sleep," the first-ever live-streamed fashion shoot
SHOWstudio, December 2001 · Model: Zora Star

Option 4: Harley Weir
Shoot: "Cat Power"
circa 2011–2012 · Model: Kasia Wrobel

The hints

  1. The model's eyes are open.
  2. Shoot was in the 2020s
  3. The right answer has the model laying down.
  4. If you wanted money after a car accident, you would pose this way.

Sources: Source 1 · Source 2 · Source 3 · Source 4

Round three — sketch from memory

1972 Piaget Gold Bracelet Watch

1972 Piaget Gold Bracelet Watch

Piaget. A Lady's 18K Gold Manual Wind Bracelet Watch, Ref. 9040 A6 (Birmingham Import mark for 1972)

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